About Corvus

Simply put…
Corvus builds brands. Period.

More specifically…
Corvus helps emerging or established clients build engaging brand communities. Corvus purports to define branding as: a collection of experiences and associations connected with a service, product, person, or other entity.

And what DOES that mean you ask?
Well, since you asked…we like to say; branding is not exactly marketing and marketing is not exactly branding. We define branding into two segments; operations and marketing. Telling your story and having a story worth telling is not always as easy as it sounds. You need a brand core that supports your operations and vice-versa.

The brand core is:
Who are you?
What is your positioning?
What is your identity?

Which translates to:
Communication of these ideologies.

Which translates to:
Internal and Operational
External and Marketing

(WHO?) + (WHAT?) + (ID) = COMM + (IO) + (EM) = YOUR BRAND AND STORY

Still need more specifics? Confused?
If you are not sure what any of this means. Contact us today for a chin wag.